Have you left your signature behind?

As we continue part II of Leaving Your Signature, let’s be reminded where we left off from part I of Leaving Your Signature.

Leaving your personal signature will either work in your favor as a result of leaving a pleasing signature behind or it will work in reverse as a result of leaving a poor signature behind. We are generally looking to leave a positive signature behind which, as we noted in the last article, will help developing synergies to create the compounding effect.

This effect works much like compounding interest on a mutual fund. The power of investing in mutual funds and realizing compounding interest, versus simply leaving your money in the bank at less than 1%, is what makes the savvy investor wealthy over time! This same principle is at work when you invest in the compounding effect and its relationship to opportunities that translate into a high quality of life. The handshake theory is just as simple as it sounds; every hand that you shake is potentially a life-changing opportunity.

The time you spend building quality relationships to support your life’s mission will be measured as a matter of the connections made through the people you know and through the people they know. These connections upon connections are examples of the compounding effect.

The key to the ‘compounding effect’ is discovered when your connections introduce you to the people they know with enthusiasm and full support of you. Think of the ‘compounding affect’ much like reaping the reward of an investment that has outperformed the S&P 500 over the past twenty years with an average interest rate of 18%. You not only earn additional dollars with such an investment, you earn influence and bargaining power. Thus the ‘compounding effect’ is like building influence and bargaining power. Your attitude will be a key determinant in managing to sustain the synergies built between contacts and friendships while truly leaving them feeling good!

Creating a Word of Mouth Epidemic to Cause Your

Businesses & Relationships to Tip

Malcolm Gladwell, author of the book ‘The Tipping Point’ expresses something closely related to the compounding effect in a phenomena he calls the strength of weak ties. Mr. Gladwell tells the story of when a business tips from certain death to a company of great prominence. In this fascinating account you are taken on a journey by the author identifying a number of companies who fit this profile and treated with the antidote as to what caused the business to tip from disaster to fortune.

The point is made of mavens and connectors being the culprit for such tipping points. Webster’s New World Dictionary defines a maven as an expert or connoisseur and Mr. Gladwell defines a connector as someone who has strong influence, bargaining power and is very well connected. That is to say, these connectors know people who know groups of other people. The power of knowing groups of other people who are inclined to spread the word creates what he calls ‘a word of mouth epidemic’. It is this ‘word of mouth epidemic’ which is the vehicle that actually drives the success of a business to the tipping point.

When scores of people are encouraged to buy your goods and services as a matter of urging or recommendation it’s a matter of short time before you are blessed with the experience of the compounding affect and inbound marketing versus outside marketing. Simply keeping up with supply and demand become the concerns of the day. Obviously, this is a problem all business owners would love to manage.

The compounding affect is similar to the ‘word of mouth epidemic’ in that it too creates influence and serves as the catalyst for creating ‘a word of mouth epidemic’ about you or your business. Most of us have heard the axiom, there is strength in numbers, Mr. Gladwell’s theory and the compounding affect signifies that along with strength in numbers, the strength of weak ties can make you a fortune! The power to grow, develop and prosper can be found in the throngs of people you don’t know and may never meet.

Developing Synergies & Creating a Mastermind Alliance

After some time has been spent developing and maintaining a number of synergies and relationships with mavens and connectors you will be in the perfect position of taking advantage of the power of those relationship by creating a mastermind alliance. The concept of a mastermind alliance has been around for many years. I first discovered this concept from the best selling book by Napoleon Hill called ‘Think and Grow Rich’.

The consistent adherence to developing synergies through the development of your contacts over time will place you in the position for creating the best mastermind alliance from your developed mavens and connectors. As noted earlier, it is from your careful observing and nurturing of a positive mental attitude which will set the tone for creating synergies via meeting people and starting a positive word of mouth epidemic about you. What would the quality of your life be like if you were supported by a word of mouth epidemic?

Stay tuned for the next edition of JessTalk Speaks to gain more insights into the theory of developing your personal signature.

Tags: leaving your signature, Articles, building personal relationships, personal signature, your signature, word of mouth epidemic

Tags: building personal relationships, leaving your signature, personal signature, word of mouth epidemic, your signature

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